Isn't it more fun buying clothes with friends ? Charlotte Russe enables you to do social shopping by sharing your e-shopping with friends (via facebook twitter or myspace) from different locations. Like in real life, as your friends accompany you and see the products, they can give you advice and comments helping you choose on line like teens (and let say matures) often do off line in stores.
Have a look at http://www.charlotterusse.com and click on share item or shoptogether (bottom of the screen).
more information on http://www.dmnews.com/Social-shopping-is-poised-for-growth/article/147162/
source: colloquy
lundi 31 août 2009
how a retailer can use social tools
For those who wonder what facebook and others community tools can change in the customer relationship management. CRM is changing deeply and loyalty program providers will have to evolve.
Have a look at Charlotte Russe community on facebook, myspace and youtube. And how twitter is used.
http://www.facebook.com/CharlotteRusse
http://twitter.com/CharlotteRusse
http://www.youtube.com/CharlotteRusse
http://www.myspace.com/CharlotteRusse
Have a look at Charlotte Russe community on facebook, myspace and youtube. And how twitter is used.
http://www.facebook.com/CharlotteRusse
http://twitter.com/CharlotteRusse
http://www.youtube.com/CharlotteRusse
http://www.myspace.com/CharlotteRusse
mardi 25 août 2009
innovation et tenacité
L'inventeur du célèbre WD-40 est décédé cet été. Le WD-40 est une huile nettoyante, lubrifiante qui protège contre l'humidité (ex: les circuits électriques) et la corrosion. WD-40 veut dire Water displacement, 40ème essai. Comme quoi les coups de génie.....
Facebook: un système de paiement de plus ?
En avril une étude parlait de 19 applications de paiement utilisées par les "facebook" (soit 16 !!! systèmes en plus des 3 grands: google, amazon, paypal) avec une augmentation de 35% des flux sur le premier trimestre. Légitimement facebook doit vouloir ne pas vouloir voir passer les fees sous son nez. D'ailleurs la rumeur court sur le net, d'une solution de paiement "privative" en béta test.
Il ne sera pas (plus) de social network ou simplement de portefeuille de clients (consommateurs, membres etc...) qui ne permette des paiement P2P inter-membres.
Les systèmes de paiement existants (cartes bancaires et privatives) vont tous permettre le P2P. Certains outils dédiés vont tenter d'apparaitre (contre les big 3 d'amazon, google et paypal qui dominent le P2P) et les grands réseaux sociaux créeront leur portemonnaie.
Tous les social networks vont se poser la même question. Système "propriétaire" ou solution externe ? Dans tous les cas la question de la masse critique sera clé. Quand on annonce 250 millions de membres (passons sur la réalité du chiffre) on est dans le sérieux.
Mais à moyen terme on ne pourra pas durablerment conserver autant de systèmes non interopérables et je pense qu'il y aura une sélection naturelle.
A long terme la question de l'universalisation (ou de l'interopérabilité) se posera comme il s'est posé sur les cartes bancaires.
Il ne sera pas (plus) de social network ou simplement de portefeuille de clients (consommateurs, membres etc...) qui ne permette des paiement P2P inter-membres.
Les systèmes de paiement existants (cartes bancaires et privatives) vont tous permettre le P2P. Certains outils dédiés vont tenter d'apparaitre (contre les big 3 d'amazon, google et paypal qui dominent le P2P) et les grands réseaux sociaux créeront leur portemonnaie.
Tous les social networks vont se poser la même question. Système "propriétaire" ou solution externe ? Dans tous les cas la question de la masse critique sera clé. Quand on annonce 250 millions de membres (passons sur la réalité du chiffre) on est dans le sérieux.
Mais à moyen terme on ne pourra pas durablerment conserver autant de systèmes non interopérables et je pense qu'il y aura une sélection naturelle.
A long terme la question de l'universalisation (ou de l'interopérabilité) se posera comme il s'est posé sur les cartes bancaires.
lundi 24 août 2009
H1N1: un accélérateur du e-commerce ?
La pandémie attendue, va sans doute avoir des conséquences pour le commerce, en confortant les internautes dans leur comportement et en poussant de nouveaux consommateurs à tenter le coup pour économiser une sortie et ainsi limiter les occasions de contacts: une augmentation de l'activité pour les sites marchands en général, mais aussi les sites de gestion (ex: banques en ligne), les courses alimentaires sur internet avec livraison et les systèmes à la Auchan drive (je commande sur internet et je passe prendre les courses avec ma voiture sans entrer dans un magasin).
La gripppe va t'elle booster le 2.0 en entreprise ?
La crise avait amené les entreprises à s'interroger sur leurs frais de déplacements, à nous inviter à remplacer les voyages par des visios. Mais que je sache peu de discours sur les mérites des outils collaboratifs.
La pandémie qui menace va t'elle accélérer la mise en place de ces outils dans les entreprises ?
Dans un article de juillet Jane McConnell nous invite à un diagnostic à nos outils de communication et de travail à distance: Intranet Check-list for the Flu Pandemic : http://netjmc.typepad.com/globally_local/2009/07/intranet-checklist-for-the-flu-pandemic.html. Cet article, repéré grace à B Duperrin: http://www.duperrin.com/, est un bon pense-bête utile à transmettre aux DRH.
A quand une prescription de 2.0 remboursée par la sécu ? Plus sérieusement, les efforts faits pour favoriser le travail à distance ne pourraient ils pas bénéficier d'avantages fiscaux puisqu'ils sont à la fois bon pour la planète et bon pour la santé ?
La pandémie qui menace va t'elle accélérer la mise en place de ces outils dans les entreprises ?
Dans un article de juillet Jane McConnell nous invite à un diagnostic à nos outils de communication et de travail à distance: Intranet Check-list for the Flu Pandemic : http://netjmc.typepad.com/globally_local/2009/07/intranet-checklist-for-the-flu-pandemic.html. Cet article, repéré grace à B Duperrin: http://www.duperrin.com/, est un bon pense-bête utile à transmettre aux DRH.
A quand une prescription de 2.0 remboursée par la sécu ? Plus sérieusement, les efforts faits pour favoriser le travail à distance ne pourraient ils pas bénéficier d'avantages fiscaux puisqu'ils sont à la fois bon pour la planète et bon pour la santé ?
jeudi 20 août 2009
Study shows link between financial, medical problems
Une étude américaine qui vient de paraitre met en avant le lien très fort entre problêmes financiers et problêmes de santé. Que ces pathologies soient la conséquence directe des aspects financiers (ex dépression) ou indirect via des restrictions alimentaires voire médicales, Ou à l'inverse qu'un problême médical entraine des conséquences financières.
Peut-on traiter les aspects financiers sans intégrer cette notion médicale ? L'auteur va même jusqu'à préconiser que les médecins devraient être directement impliqués en leur demandant face à un patient de s'interroger sur sa santé financière.
By Stacey Burling INQUIRER STAFF WRITER
Financial and medical woes tend to travel together, a relationship that a former University of Pennsylvania researcher believes deserves more attention from both physicians and credit counselors.
Craig E. Pollack, an internal-medicine doctor who studied research techniques at Penn as a Robert Wood Johnson Foundation Clinical Scholar, last year surveyed 250 Philadelphia-area homeowners facing foreclosure who sought help from Consumer Credit Counseling Service of the Delaware Valley Inc.
He found extremely high levels of major depression: 37 percent compared with the 12 percent typically found in poor populations. Plus, nearly 60 percent of the distressed homeowners said they had skipped or delayed meals because they could not afford food, and almost half said they had failed to fill a prescription in the last year because they did not have enough money. Since the foreclosure, they also said, they had started smoking and drinking more.
Nine percent said a medical problem in the family was the primary reason for the foreclosure. ... Foreclosure rates are now at historic highs, he added. "We're in the middle of the crisis, and we've barely begun to address the health ramifications of it."
Pollack, who recently began working at Rand Corp., said people in foreclosure were dealing with the end of their dream of homeownership, and all that implies in this society. They are also facing concrete, day-to-day dilemmas that are stressful.
"I think the high rate of people skipping their doctors' appointments and people skipping their medications is incredibly important," he said. "What you worry about is people are making really hard decisions here. They're making really hard trade-offs. As a physician, I worry that these are going to hurt people's health."
He said he thought doctors should ask patients about their financial worries and be prepared to steer them to mortgage counselors, if necessary. And mortgage counselors should know where public-health clinics are located and have information on hand about programs such as food stamps and Medicaid.
Recognizing that both doctors and financial experts already feel "pinched for time," Pollack said there should be incentives to change their behavior, but he had no specific ideas about what those should be.
Anthony Orman, vice president for client programs at Consumer Credit Counseling Service, said clients rarely talked about their medical problems. The study, he said, was a way to "prove what we kind of knew in our gut."
...
"Our counselors are financial counselors," he said. "They're not medical counselors."
The agency is considering hiring a social worker to meet medical-counseling needs. The big question is how it would pay for that.
http://www.philly.com/philly/business/homepage/20090818_Study_shows_link_between_financial__medical_problems.html
Peut-on traiter les aspects financiers sans intégrer cette notion médicale ? L'auteur va même jusqu'à préconiser que les médecins devraient être directement impliqués en leur demandant face à un patient de s'interroger sur sa santé financière.
By Stacey Burling INQUIRER STAFF WRITER
Financial and medical woes tend to travel together, a relationship that a former University of Pennsylvania researcher believes deserves more attention from both physicians and credit counselors.
Craig E. Pollack, an internal-medicine doctor who studied research techniques at Penn as a Robert Wood Johnson Foundation Clinical Scholar, last year surveyed 250 Philadelphia-area homeowners facing foreclosure who sought help from Consumer Credit Counseling Service of the Delaware Valley Inc.
He found extremely high levels of major depression: 37 percent compared with the 12 percent typically found in poor populations. Plus, nearly 60 percent of the distressed homeowners said they had skipped or delayed meals because they could not afford food, and almost half said they had failed to fill a prescription in the last year because they did not have enough money. Since the foreclosure, they also said, they had started smoking and drinking more.
Nine percent said a medical problem in the family was the primary reason for the foreclosure. ... Foreclosure rates are now at historic highs, he added. "We're in the middle of the crisis, and we've barely begun to address the health ramifications of it."
Pollack, who recently began working at Rand Corp., said people in foreclosure were dealing with the end of their dream of homeownership, and all that implies in this society. They are also facing concrete, day-to-day dilemmas that are stressful.
"I think the high rate of people skipping their doctors' appointments and people skipping their medications is incredibly important," he said. "What you worry about is people are making really hard decisions here. They're making really hard trade-offs. As a physician, I worry that these are going to hurt people's health."
He said he thought doctors should ask patients about their financial worries and be prepared to steer them to mortgage counselors, if necessary. And mortgage counselors should know where public-health clinics are located and have information on hand about programs such as food stamps and Medicaid.
Recognizing that both doctors and financial experts already feel "pinched for time," Pollack said there should be incentives to change their behavior, but he had no specific ideas about what those should be.
Anthony Orman, vice president for client programs at Consumer Credit Counseling Service, said clients rarely talked about their medical problems. The study, he said, was a way to "prove what we kind of knew in our gut."
...
"Our counselors are financial counselors," he said. "They're not medical counselors."
The agency is considering hiring a social worker to meet medical-counseling needs. The big question is how it would pay for that.
http://www.philly.com/philly/business/homepage/20090818_Study_shows_link_between_financial__medical_problems.html
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