On pourra acheter des Facebook credit en magasin via la société MOL. C'est un premier pas vers le passage du virtuel au réel en attendant de voir des auto-collants facebook credit sur les portes des magasins ? A moins que peypal ne passe devant ?
Facebook-MOL Partnership Brings Virtual Credits to Real Stores
BY Kit Eaton
Facebook is partnering with MOL Global to deliver a new way to buy Facebook credits--in person at a MOL-connected store. It's a strange real world/virtual world crossover, and definitely a sign of the way future digital finances will work.
MOL is a hot-topic Internet financial company, though if you haven't heard about it it's not surprising--while it operates in 75 countries, mainly its operations are centered in Malaysia, Singapore, Indonesia, Philippines, Thailand, India, Australia, and New Zealand. According to its press data, the company handles "over 60 million transactions" annually, leveraging "a network of more than 540,000 physical payment collection points" that connect to 88 banks in nine different countries. It's also a name you may have heard of in relation to Friendster, since it acquired the social network back in December 2009.
...People using a MOL terminal will be able to fork over real cash to buy Facebook Credits, which they can then spend on virtual goods and services inside Facebook's apps. MOL notes that the partnership will make it "significantly easier and more convenient for millions of people across Asia" to buy Facebook credits, and given the addictive nature of the social net, and many of its casual games systems, this is going to result in a lot of traffic through MOL's systems.
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source:
http://www.fastcompany.com/1668157/mol-global-facebook-credits-par
description de MOL:
MOL is a MSC Malaysia Status Company that operates and develops payment systems. MOL handles over 60,000,000 payment transactions a year with an annual payment volume of over US$200 million. It leverages on a network of over 500,000 physical and virtual payment channels across more than 75 countries and linked to 65 banks in 15 countries worldwide to operate its key payment products, namely MOLePoints, an online micropayment system for content and services; MOLeTopUp, an electronic prepaid distribution infrastructure; MOL Freedom, a multi-application prepaid payment card; GamesHive, an online game payment aggregator; MOL Wings, a payment aggregator for wired and wireless internet service providers; MOL Zone, a multi-application mobile payment service; and MOL SafePay, an escrow-based payment system for micro-merchants. MOL was recognized as one of Asia Pacific’s fastest growing technology companies in the Deloitte Technology Fast 500 Asia Pacific Awards in 2005 and 2006 and has won a Merit Award for the Best of E-Commerce Applications in the MSC Asia Pacific ICT Awards.
source:
http://www.crunchbase.com/company/mol-global
